You are to investigate and analyse the UK marketing activities of Tesco https://www.tesco.com/ focusing on one of the following Tesco own label brands:
Produce a report (1700 words) that identifies, describes and critically evaluates Tesco, in the following marketing areas:
The main strengths and weaknesses of the company, the key opportunities and threats for your chosen brand. (20%)
The marketing mix for your chosen brand. (40%)
The competitive situation the company faces for your chosen brand. (20%)
Recommendations based on the analysis above to improve the companies competitiveness (20%)
1. Your report should show evidence of understanding of marketing principles and concepts, analytical rigour and clarity of interpretation.
2. You are required to research academic journal articles which must be appropriately referenced using the Harvard Referencing style.
3. Your analysis is to be presented as a report of approximately 1700 words in length excluding appendices and should contain clearly defined sections.
5 The report must be in word format.
There is no minimum number of SWOT factors that need to be included. Some of you have the impression there must be at least 5 factors for each SWOT section. This is incorrect. You will be awarded marks in this section for your breadth of research and accuracy in identifying the key SWOT factors. If someone has 6 factors and another 2 and they are all good, clearly the student with 6 factors has done more research and will get more marks for this section! I would expect approximately 350-450 words for this section. If necessary, use tables to help with the word count (tables are not included in your word count).
An introduction should be written. This will not count towards the word total.
We have not asked for an executive summary or abstract. Therefore there is no need to do one!
Our Service Charter
Excellent Quality / 100% Plagiarism-FreeWe employ a number of measures to ensure top quality essays. The papers go through a system of quality control prior to delivery. We run plagiarism checks on each paper to ensure that they will be 100% plagiarism-free. So, only clean copies hit customers’ emails. We also never resell the papers completed by our writers. So, once it is checked using a plagiarism checker, the paper will be unique. Speaking of the academic writing standards, we will stick to the assignment brief given by the customer and assign the perfect writer. By saying “the perfect writer” we mean the one having an academic degree in the customer’s study field and positive feedback from other customers.
Free RevisionsWe keep the quality bar of all papers high. But in case you need some extra brilliance to the paper, here’s what to do. First of all, you can choose a top writer. It means that we will assign an expert with a degree in your subject. And secondly, you can rely on our editing services. Our editors will revise your papers, checking whether or not they comply with high standards of academic writing. In addition, editing entails adjusting content if it’s off the topic, adding more sources, refining the language style, and making sure the referencing style is followed.
Confidentiality / 100% No DisclosureWe make sure that clients’ personal data remains confidential and is not exploited for any purposes beyond those related to our services. We only ask you to provide us with the information that is required to produce the paper according to your writing needs. Please note that the payment info is protected as well. Feel free to refer to the support team for more information about our payment methods. The fact that you used our service is kept secret due to the advanced security standards. So, you can be sure that no one will find out that you got a paper from our writing service.
Money Back GuaranteeIf the writer doesn’t address all the questions on your assignment brief or the delivered paper appears to be off the topic, you can ask for a refund. Or, if it is applicable, you can opt in for free revision within 14-30 days, depending on your paper’s length. The revision or refund request should be sent within 14 days after delivery. The customer gets 100% money-back in case they haven't downloaded the paper. All approved refunds will be returned to the customer’s credit card or Bonus Balance in a form of store credit. Take a note that we will send an extra compensation if the customers goes with a store credit.
24/7 Customer SupportWe have a support team working 24/7 ready to give your issue concerning the order their immediate attention. If you have any questions about the ordering process, communication with the writer, payment options, feel free to join live chat. Be sure to get a fast response. They can also give you the exact price quote, taking into account the timing, desired academic level of the paper, and the number of pages.