Purpose of AssignmentThis assignment is designed to help students analyze and interpret primary and/orsecondary data and research. First, students will be provided with a marketingreport that allows for preparing basic executive level data insights. Second, theywill be allowed to pick a company and product or service. This assignment willhelp prepare students for the development of their marketing plan. Students will becreating a marketing plan (refer to Marketing Plan and Outline document) so theymay want to choose a company and product or service that has data readilyavailable or where they can use demographic/psychographic data to provideinsights.Assignment StepsPart 1:Analyze the Week 1 Business Growth Overview dataset. This is a marketing reportgenerated by an analyst for the Senior Vice President (SVP) of Marketing at a largecorporation. The analyst is new and has provided summary data but no insights orcommentary for the SVP.Construct a minimum 525-word memorandum for the SVP providing insights andcommentary. The memorandum should include your analysis of the following:Major areas of increase and decrease in revenue or type and/or category ofbusinessTrends that are evident in terms of revenue or type and/or category of businessInsights that would help formulate marketing strategies to either continue growthor reverse declineAdditional analysis you (if you were SVP) would like to build a marketing goaland strategy or strategies (and why)Part 2:Select a global or multi-regional (does business in more than one country)company and one of its products or services that will serve as the basis for yourmarketing plan. I AM CHOOSING STARBUCKSYou should obtain two years of annual reports as well as two years of 10K reports(provides a comprehensive overview of the company’s business and financialcondition and includes audited financial statements) for your data source. Once you have selected your product or service, you must define the size and type ofyour selected company that provides the product or service (available from annualreports). This need not be elaborate but must include total number of employees,production volume, distribution methods, and so forth. Record this information in asummary document as outlined below.Company and product selection is a critical part of this project. You must ensureyour proposed company can implement the marketing methods discussed inMarketing Management.Prepare a minimum 175-word summary document and send it to your instructor asa record of your selection. The summary document should include the following:Name of CompanyLocation of Company HeadquartersName of Product or Service selectedGeneral description of company (number of employees, revenue, type ofownership, web page, etc.)General description of product or serviceFormat your assignment consistent with APA guidelines.Click the Assignment Files tab to submit your assignment.
Our Service Charter
-
Excellent Quality / 100% Plagiarism-Free
We employ a number of measures to ensure top quality essays. The papers go through a system of quality control prior to delivery. We run plagiarism checks on each paper to ensure that they will be 100% plagiarism-free. So, only clean copies hit customers’ emails. We also never resell the papers completed by our writers. So, once it is checked using a plagiarism checker, the paper will be unique. Speaking of the academic writing standards, we will stick to the assignment brief given by the customer and assign the perfect writer. By saying “the perfect writer” we mean the one having an academic degree in the customer’s study field and positive feedback from other customers. -
Free Revisions
We keep the quality bar of all papers high. But in case you need some extra brilliance to the paper, here’s what to do. First of all, you can choose a top writer. It means that we will assign an expert with a degree in your subject. And secondly, you can rely on our editing services. Our editors will revise your papers, checking whether or not they comply with high standards of academic writing. In addition, editing entails adjusting content if it’s off the topic, adding more sources, refining the language style, and making sure the referencing style is followed. -
Confidentiality / 100% No Disclosure
We make sure that clients’ personal data remains confidential and is not exploited for any purposes beyond those related to our services. We only ask you to provide us with the information that is required to produce the paper according to your writing needs. Please note that the payment info is protected as well. Feel free to refer to the support team for more information about our payment methods. The fact that you used our service is kept secret due to the advanced security standards. So, you can be sure that no one will find out that you got a paper from our writing service. -
Money Back Guarantee
If the writer doesn’t address all the questions on your assignment brief or the delivered paper appears to be off the topic, you can ask for a refund. Or, if it is applicable, you can opt in for free revision within 14-30 days, depending on your paper’s length. The revision or refund request should be sent within 14 days after delivery. The customer gets 100% money-back in case they haven't downloaded the paper. All approved refunds will be returned to the customer’s credit card or Bonus Balance in a form of store credit. Take a note that we will send an extra compensation if the customers goes with a store credit. -
24/7 Customer Support
We have a support team working 24/7 ready to give your issue concerning the order their immediate attention. If you have any questions about the ordering process, communication with the writer, payment options, feel free to join live chat. Be sure to get a fast response. They can also give you the exact price quote, taking into account the timing, desired academic level of the paper, and the number of pages.