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A feasibility study

A feasibility study is a kind of formal report that helps an organization to make decisions by presenting detailed evaluations of different options that it might pursue. They might address the purchase of new equipment, the location of a new store, a change in a manufacturing process, etc.  For example, if a company is considering the purchase of a new computer system, a feasibility study might evaluate three different systems to determine which system best meets the needs of the company.  A business hoping to open a new location might evaluate multiple sites.

 

The feasibility study proceeds by establishing specific criteria, applying these criteria to the different options, drawing conclusions about each option, and making recommendations based on this analysis. Your opinions, beliefs, or preferences have no place in a feasibility study, nor do appeals to vague concepts such as popularity, desirability, or style.  A successful feasibility study will give the decision makers in the organization all of the information they need to make the choice.

 

Assignment:

Write a 1,750- to 2,200-word feasibility study that

 

While some of our other assignments have allowed you to completely make-up evidence or supporting information, this assignment should focus on something you can actually test and compare.  You may need to do some brief primary research or find outside sources to back up your conclusions, and cite those effectively in the text.

 

 

Your short description should clearly explain what you will be researching:

You may not change your topic after this date without consulting me first.

 

Audience:

Your primary audience is your employer, who wants to know that you’ve fully researched three options and can clearly understand your reasoning why one is better than the other.  A secondary audience will include individuals who will be consulted about the feasibility study.  Make sure information is presented in a way that non-experts or people outside the field could understand.

 

Purpose:

To write to an internal business audience.  To help your company plan its business direction by choosing between multiple options.

 

Format:

Include the following sections:

In the course of the document, you are required to do the following things:

 

 

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